Writing, copywriting, and rewriting feature articles, news, and notes;
Checking the text for uniqueness;
Compiling and managing the semantic core;
Placing information on a group of sites;
The posting of information in groups Facebook, VK, Instagram, Odnoklassniki, YouTube
Creating a content plan;
Creating video and photo content;
Setting technical specifications for designers;
Interaction with bloggers;
Publishing articles on Internet media resources;
Preparing Analytics for the implementation of advertising companies;
Processing users ' mail and messages on the site and social networks.
Requirements:
Excellent knowledge of Russian;
Confident MS Office user;
Knowledge of CMS (WordPress), SEO, SMM, Google Analytics, Yandex.Metrica;
SEO: internal and external site optimization (knowledge of HTML code: redirect, broken links, page duplicates, HTML tags, Robots.txt, XML map/sitemap);
Development of a strategy for on-line development and promotion of projects
Setting and monitoring tasks in the following areas: design, development, usability, content, promotion of company projects
Working with channels (SEO, SEM, SMM, CPA, e-mail, and other tools): testing, working on traffic quality, conversion rate
Optimize existing channels, connect new channels for attracting traffic, evaluate the effectiveness of each and make decisions on further actions
Preparation of media plans, cost control, performance reporting
Planning marketing activities, promotions, new mechanics for attracting users, implementation, control of A / B testing, reducing the cost of attracting leads and clients
global and point Analytics
Facebook instagram, VK, myTarget, and other social media advertising campaigns
Conducting advertising campaigns in Yandex.Direct and Google Ads;
Requirements:
Deep understanding of digital marketing tools;
At least 3 years of experience in a similar position;
Experience in e-commerce from 3 years;
Excellent knowledge of Google Analytics, Yandex Metric, MS Excel
High analytical skills, responsibility, purposefulness, perseverance, strategic thinking, effective communication, result orientation, active life position
Uniticket.co.uk is part of the HolidayPrice Travel Agency, one of the major European groups specializing in the online booking of flight tickets, hotels and other services directed at tourists. Read more...